south western railway
Strategic partnership with South Western Railways' in-house online and social content team to create a comprehensive series of organic social videos promoting weekend travel by train. Working alongside director Alex Doe, we produced content spanning major events, destination itineraries, and brand mascot adventures across the SWR network.
Scope
Production: Co-produced and coordinated video shoots across multiple locations on the SWR network, managing logistics for diverse content types from event coverage to destination guides.
Series Dev: Helped develop recurring content formats including location itinerary mini-series and mascot-led adventure content.
Creative Collaboration: Worked closely with director Alex Doe and SWR's internal creative team to align organic social content with broader brand messaging and campaign objectives.
